Glossary
Best before
A quality date mark indicating when food is expected to be at its best.
Reviewed against official guidance.SourcesNot legal advice.
In practice
Do not confuse best-before rules with the PPDS requirement to emphasise allergens in the ingredients list.
On LabelClear we keep this definition tight so every guide uses the same meaning. If your situation is unusual, check with your local authority.
Questions
Does best-before replace allergen emphasis?
No. Date marks and allergen emphasis are separate duties.
When should I use best-before instead of use-by?
Best-before is a quality date; use-by is a safety date for highly perishable foods. Follow guidance for your product.
Official sources
Everything on this page traces back to these. Where they and we disagree, they are right — tell us and we'll fix it.
- Introduction to allergen labelling for PPDS foodFood Standards Agency / GOV.UK
- Labelling guidance for prepacked for direct sale (PPDS) food productsFood Standards Agency / GOV.UK
Related: Use by · PPDS food · PPDS vs prepacked